There are many different ways to get visitors to your blog. Some are more effective than others, so it’s important to choose the right tactics for your blog and your goals.
Creating a newsletter
One of the best ways to get traffic to your blog is to create a newsletter that people can sign up to receive whenever you release new content. This can be done through a dedicated email marketing tool such as ConvertKit, AWeber or Mailchimp.
Guest blogging
Another great way to get traffic to your blog is to write for other blogs. This is a great way to gain exposure and build a reputation as an expert in your field. You can also use guest blogging to drive traffic to your own blog by including a link back to your site in the author bio of the post.
Online communities
Community-based sites such as Facebook groups, Reddit, LinkedIn groups and other online forums are great places to promote your blog posts because they already have an engaged audience that is interested in the topics you write about. However, it’s very important to build a good rapport with these communities before you start promoting your content there.
Answering questions on forums such as Quora is another great way to drive traffic to your blog. If you have a lot of time on your hands, you can spend hours each day answering user questions on these sites to build backlinks and boost your SEO.
This is an extremely time-consuming process, but it can pay off in the long run. Matthew Woodward, who uses Boardreader to search for forum questions that relate to his niche and then answers them on his blog, reports that he received more than 2,000 unique visitors within 30 days of doing this.
Sharing on social media
If you have a big following on Twitter, Facebook or other social networks, you can promote your blog posts there as soon as you publish them. This will get your blog posted to the relevant groups or pages on these platforms and can help you generate traffic from these users who will likely share your posts with their friends and colleagues.
Using good images
If your blog posts feature great pictures, you’ll be able to boost traffic to your site by a significant amount. This is especially true if your blog posts are written about difficult concepts that need visual aids to make them more accessible to readers.
Creating a buyer persona
If you’re selling a product on your blog, then it’s crucial that you have an accurate picture of the kinds of people who would be most interested in purchasing from your site. This helps you determine what kind of content your blog should include to attract the most potential customers.
Then, once you know what your buyer persona is, it’s easy to write blog posts that are relevant to their needs and interests. This will ensure that your blog posts are attracting the best possible audience and will increase the likelihood that you’ll see sales from those visitors.